Effective Domain Authority management will create a virtuous circle of love, where better visibility drives more traffic to boost brand awareness, in turn supporting better visibility.
Branding can be how you answer the phone, to how your staff dresses to what your office looks like. Good branding is about leaving a lasting impression on a client after they’ve visited your website, called your office or met you in person. This goes far beyond your logo.
Whereas Domain Authority measures the predictive ranking strength of entire domain or subdomains, page authority measures the strength of individual pages.